The ask was to bring Millennials into a branch for a 30 minute conversation. Millennials do not necessarily trust banks, because of the 2008 crash. They think banks will trick them, but RBC offers logical stable advice. 

In collaboration with: Scott Hilderbrant - Copy writer. 

Following is an extension on the existing RBC app. Added, is an overview button where clients can see the funds their money is going into. Limit funds enables clients to drag their desired amount dedicated to that fund. The extension leads into trending investments where clients can buy stock people are interested in, and booking an appointment has never been easier. Just tap the date on the calendar, and book your time. 

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